PSOs

Program Specific Outcomes

Department has following Program Specific Outcomes (PSOs) with effect .

PSO of Marketing
PSO 1	Develop Strategic Marketing Skills: Post Graduates will formulate comprehensive marketing strategies aligned with organizational objectives, covering product development, pricing, promotion, and distribution.
PSO 2	Analyze Market Trends and Consumer Behavior: Post Graduates will assess market dynamics, consumer behaviors, and competitive landscapes to inform strategic marketing decisions and capitalize on market opportunities.
PSO 3	Implement Integrated Marketing Communication & Sustainable Development Strategies: Post Graduates will design and execute integrated marketing communication plans, leveraging diverse channels to effectively engage target audiences, sustainable development and enhance brand visibility through green marketing.

PSO of Human Resource (HR)
PSO 1	Develop Strategic HR Management Skills: Post Graduates will acquire advanced skills in strategic human resource management, including talent acquisition, performance management, compensation and benefits, and employee relations, enabling them to align HR practices with organizational goals effectively.
PSO 2	Foster Organizational Development, Green HR practices and Change Management Expertise: Post Graduates will develop expertise in organizational development and change management, including organizational culture analysis, change implementation strategies, and employee engagement initiatives, to facilitate organizational growth and adaptation in dynamic environments.
PSO 3	Cultivate Leadership and Employee Development Competencies: Post Graduates will cultivate leadership and employee development competencies, including coaching, mentoring, training, and succession planning, to nurture talent, foster employee growth, and enhance organizational performance.

PSO of Operations Management
PSO 1	To be able to apply fundamental knowledge of supply chain concepts in sync with other management functions comprising accounting, finance, marketing and human resources in a business enterprise
PSO 2	To be able to employ advanced techniques of production and operations management and ERP to offer solutions to business problems and aid decision making
PSO 3	To be able to improve the efficiency and effectiveness of quality management, service operations management and global logistics operations using the advanced operations to ensure sustainable business practices.

PSO of Banking and Insurance
PSO 1	Develop a significant amount of business administration knowledge in the Banking, Financial services and Insurance.
PSO 2	Analyze the efficiency and effectiveness of banking process using advanced technologies, ensure sustainability and skills to manage Modern Banking and Financial Industry.
PSO 3	Implement and interpret the company reports, forecast economic trends, value securities, develop portfolio, evaluate risk and return, create financial plans and integrate technology into offerings by financial services.

PSO of Business Analytics
PSO 1	Design alternatives to solve business problems utilizing quantitative analysis, critical thinking and sound ethical decision making.
PSO 2	Demonstrate a global outlook with ability to identify aspects of the global business operations and Interpret data using latest data analytics tools to address organisational problems.
PSO 3	Communicate effectively use of marketing analytics, financial analytics, human resource analytics, social media and web analytics with recent technology and logical reasoning for presentations, documentation, report writing, manual preparation.

PSO of Retail Management
PSO 1	To create and execute successful retail strategies by utilizing customer behaviour analysis and market research.
PSO 2	Design attractive inventory management systems, retail displays, store layouts and exhibit knowledge in distribution, logistics, and supply chain management.
PSO 3	Implement technological solutions to improve consumer satisfaction and operational efficiency, such as e-commerce platforms and retail management software.

PSO of Finance
PSO 1	Competent in Financial Analysis and Decision-Making: Post Graduates will demonstrate proficiency in financial analysis techniques, including ratio analysis, cash flow analysis, and risk assessment, enabling informed decision-making in investment, financing, and capital budgeting.
PSO 2	Develop Expertise in Investment Management: Post Graduates will acquire advanced knowledge and skills in investment management, including portfolio management, asset allocation, and securities analysis, to optimize investment strategies and maximize returns for stakeholders.
PSO 3	Analyze Financial Markets, Financial Institutions & adaption of green finance: Post Graduates will gain comprehensive understanding of financial markets, institutions, green finance, instruments, including stocks, bonds, derivatives, and alternative investments, enabling them to navigate global financial markets and manage financial assets effectively.